Festool App中文版功能模块方案
Festool App Chinese Version Function Module Solution

专业工具生态平台 - 打造无缝用户体验
Professional Tool Ecosystem Platform - Creating Seamless User Experience

用户生命周期闭环
User Lifecycle Closed Loop

1
注册
Registration
注册/登录/引导页
Registration/Login/Guide
2
留存
Retention
产品内容/视频/签到积分
Product Content/Videos/Check-in Points
3
转化
Conversion
积分商城/秒杀/设备注册
Points Mall/Flash Sales/Device Registration
4
激励
Incentive
活动/等级体系/排行榜
Activities/Level System/Leaderboard
5
再营销
Remarketing
用户画像 + 推送
User Profile + Push Notifications

1. 用户注册与登录模块
User Registration and Login Module

注册方式
Registration Methods

与官网注册方式一致,保持账户系统统一
Consistent with official website registration, maintaining unified account system
保留现有网站所有登录用户和流程,实现无缝对接
Retain all existing website login users and processes for seamless integration

登录方式
Login Methods

手机号 + 密码登录
Mobile number + Password login
手机号 + 验证码快捷登录
Mobile number + Verification code quick login
自动登录(Token + 本地缓存)
Auto login (Token + Local cache)

用户信息完善
User Information Completion

姓名
Name
公司
Company
地区
Region

2. 首页模块 & 3. 产品中心模块
Home Module & Product Center Module

首页内容
Home Page Content

顶部 Banner 轮播(新品推荐、活动推广)
Top Banner carousel (new product recommendations, promotional activities)
快捷入口(产品中心、视频中心、积分商城、报修服务等)
Quick access (product center, video center, points mall, repair service, etc.)
推荐内容(工具视频、教程、活动等)
Recommended content (tool videos, tutorials, activities, etc.)
限时活动展示
Limited-time activity display

产品分类结构
Product Category Structure

一级类目(电动工具、吸尘器、配件等)
Primary categories (power tools, vacuum cleaners, accessories, etc.)
二级类目(木工工具、电钻等)
Secondary categories (woodworking tools, drills, etc.)
产品详情页
Product detail page

产品详情页功能
Product Detail Page Features

产品图片轮播
Product image carousel
参数信息展示
Parameter information display
应用场景图文介绍
Application scenario illustrations
相关教程视频推荐
Related tutorial video recommendations
维保说明
Maintenance instructions
收藏/分享功能
Favorite/Share functions

4. 视频中心模块 & 5. 积分系统模块
Video Center Module & Points System Module

视频分类
Video Categories

产品视频
Product videos
应用教程视频
Application tutorial videos
维保保养视频
Maintenance videos

视频浏览页
Video Browsing Page

视频封面 + 标题
Video cover + title
播放次数、收藏、点赞、评论
Play count, favorites, likes, comments
视频标签(如木工、电动工具等)
Video tags (e.g., woodworking, power tools, etc.)
相关推荐视频
Related recommended videos

积分获取与使用(后台规则自定义设置)
Points Earning & Usage (Customizable Backend Rules)

行为
Action
积分规则
Points Rule
注册 App
App Registration
+100 分
+100 points
每日签到
Daily Check-in
+5 分(连续签到奖励)
+5 points (consecutive check-in bonus)
经验分享(图文/视频)
Experience Sharing (Text/Video)
+20~100 分
+20~100 points
问题求助/回答
Question/Answer
+10 分/次
+10 points/time
注册机器
Tool Registration
根据产品价值积分
Points based on product value
扫码积分(耗材)
QR Code Scanning (Consumables)
每次扫码积分不同
Different points for each scan
参与活动
Event Participation
活动自定义奖励
Custom rewards per event
积分商城兑换(工具配件、周边、耗材)
Points store redemption (tool accessories, merchandise, consumables)
限时折扣兑换
Limited-time discount redemption
参与活动资格(如试用)
Event participation eligibility (e.g., product trials)

6. 经销商查询 & 7. 客服与维修 & 8. 蓝牙连接
Dealer Query & Customer Service & Bluetooth Connection

经销商查询
Dealer Locator

自动定位用户位置
Automatic user location detection
展示200公里内授权经销商/服务中心/体验店
Display authorized dealers/service centers/experience stores within 200km
地图视图 + 列表视图
Map view + List view
单店详情页:地址、电话、营业时间、导航入口
Store details page: address, phone, business hours, navigation entry

客服与维修服务
Customer Service & Repair

接入微信客服跳转
WeChat customer service integration
自动识别用户身份传参
Automatic user identity recognition and parameter passing
注册保修(完全保持与官网流程一致,数据互通)
Warranty registration (consistent with official website process, data synchronization)
在线报修(完全保持与官网流程一致,数据互通)
Online repair request (consistent with official website process, data synchronization)

蓝牙连接与固件升级
Bluetooth Connection & Firmware Update

搜索附近设备(列表+信号强度显示)
Search nearby devices (list + signal strength display)
选择设备后配对连接
Pair and connect after device selection
绑定设备(存入用户账户)
Bind device (save to user account)
检测设备版本、下载新固件包
Detect device version, download new firmware package
蓝牙 OTA 升级进度条显示
Bluetooth OTA upgrade progress bar display
技术实现:
Technical Implementation:
Festool SDK 蓝牙BLE协议
Bluetooth BLE Protocol
OTA固件升级
OTA Firmware Update

9. 用户中心 & 13. 后台管理系统
User Center & Admin Management System

用户中心("我的")
User Center ("My Profile")

用户信息页:昵称、头像、积分
User info page: nickname, avatar, points
我的设备、我的视频、我的收藏
My devices, my videos, my favorites
注册机器管理:查看设备、保修状态
Registered tool management: view devices, warranty status
我的积分:当前积分、获取/消耗明细、签到入口
My points: current points, earning/spending details, check-in entry
我的订单:积分商城兑换订单、状态跟踪
My orders: points store redemption orders, status tracking

后台管理系统
Backend Management System

用户管理(查看、封禁、积分调整)
User management (view, ban, points adjustment)
内容管理(产品信息、视频、活动、公告)
Content management (product info, videos, events, announcements)
设备管理(注册记录、使用数据)
Device management (registration records, usage data)
活动管理(活动发布、参与审核)
Event management (event publishing, participation review)
积分商城配置(商品上下架、兑换设置)
Points store configuration (product listing/delisting, redemption settings)
数据统计与分析
Data statistics and analysis

其他功能模块
Other Function Modules

10. 活动系统模块
10. Event System Module

线上活动(文章投稿、视频比赛)
Online events (article submissions, video contests)
线下活动(工具体验会)
Offline events (tool experience sessions)
活动详情页:规则、奖励、参与方式
Event details page: rules, rewards, participation methods
活动管理:自定义模板、积分记录、投票评选
Event management: custom templates, points records, voting

11. 营销模块
11. Marketing Module

公众号积分商城数据迁移
WeChat official account points store data migration
App新建积分商城功能模块
App new points store function module
秒杀活动banner点击跳转至天猫官网店铺
Flash sale banner click redirects to Tmall official store
礼品兑换:购买指定产品获赠品,后台自动创建订单
Gift redemption: get free gifts when purchasing specified products, backend automatically creates orders

14. 消息通知
14. Message Notifications

系统通知(活动、积分变动)
System notifications (events, points changes)
推送通知(优惠、教程)
Push notifications (promotions, tutorials)
站内信记录与管理
In-app message records and management

技术架构
Technical Architecture

前端技术栈
Frontend Technology Stack

UniApp 跨平台框架(iOS/Android/小程序)
Vuex 状态管理
UI组件库:uView + 自定义组件
高德地图 SDK(经销商查询)

后端技术栈
Backend Technology Stack

Spring Boot 微服务架构
MySQL 数据库 + Redis 缓存
阿里云服务器 + OSS 对象存储
HTTPS 加密传输

系统架构
System Architecture

前后端分离架构
微服务模块化设计(用户服务、产品服务、积分服务等)
CDN 内容分发网络加速
负载均衡 + 高可用设计

积分服务架构
Points Service Architecture

公众号积分数据迁移方案(用户积分、积分记录、商品信息)
统一积分数据库设计(用户积分表、积分记录表、商品表、订单表)
双向数据同步机制(App与公众号积分实时同步)
积分规则引擎(可配置的积分获取与消耗规则)
积分商城服务(商品管理、库存控制、订单处理)
积分数据分析(用户积分行为分析、商品兑换趋势)

开发计划
Development Plan

项目周期:预计3个月
Project Timeline: Estimated 3 Months

1

需求分析与设计阶段(2周)
Requirements Analysis & Design Phase (2 weeks)

  • 需求调研与分析
  • UI/UX 设计
  • 系统架构设计
  • 数据库设计
2

开发阶段(8周)
Development Phase (8 weeks)

  • 后端API开发(3周)
  • 前端APP开发(4周)
  • 蓝牙模块开发(2周,与其他模块并行)
  • 积分商城数据迁移与开发(2周,与其他模块并行)
  • 后台管理系统开发(3周,与其他模块并行)
3

测试阶段(2周)
Testing Phase (2 weeks)

  • 单元测试
  • 集成测试
  • 积分数据迁移测试(公众号与App数据一致性验证)
  • 用户体验测试
  • 性能测试与优化
4

部署与上线阶段(1周)
Deployment & Launch Phase (1 week)

  • 应用商店审核准备
  • 服务器环境部署
  • 数据迁移
  • 正式上线与监控

售后服务
After-sales Service

质保服务
Warranty Service

12个月 / 12 months免费质保期 / Free warranty period
BUG修复与功能优化
系统安全更新

技术支持
Technical Support

5x8小时技术支持热线
24小时邮件支持
专属技术支持群
完整技术文档与API说明

增值服务
Value-added Service

管理员培训服务
数据分析与用户行为报告

售后细则
After-sales Terms

服务类型 / Service Type 响应时间 / Response Time 服务内容 / Service Content
紧急故障 / Critical Issues 1小时内 / Within 1 hour 影响系统正常运行的严重问题 / Serious problems affecting normal system operation
一般故障 / General Issues 2小时内 / Within 2 hours 功能异常但不影响系统主要功能 / Functional anomalies that do not affect the main system functions
功能咨询 / Function Inquiry 8小时内 / Within 8 hours 使用方法、功能咨询等 / Usage methods, function inquiries, etc.
技术培训 / Technical Training 按需 / As needed 提供App使用培训和新功能介绍服务 / Provide App usage training and new feature introduction services
数据备份 / Data Backup 每日 / Daily 自动备份数据,保留30天 / Automatic data backup, retained for 30 days
维护服务 / Maintenance Service 长期 / Long-term 一年免费维护,第二年起开发费用的15% / One year free maintenance, 15% of development cost from the second year

常见问题 (FAQ)
Frequently Asked Questions (FAQ)

现有网站用户账户如何与App对接?
How to integrate existing website user accounts with the App?

App将与现有网站的用户系统完全对接,保留所有现有网站登录用户和流程。用户可以使用相同的账号密码在App和网站间无缝切换,所有用户数据、权限和设置将保持同步。
The App will fully integrate with the existing website's user system, preserving all existing website login users and processes. Users can seamlessly switch between the App and website using the same account and password, with all user data, permissions, and settings remaining synchronized.

App与网站的登录流程有何区别?
What are the differences between App and website login processes?

App保留与网站相同的登录流程和验证机制,但针对移动端优化了界面和交互,提升用户体验。
The App maintains the same login process and verification mechanism as the website, but optimizes the interface and interaction for mobile devices to enhance user experience.

注册保修和在线报修流程是否与官网一致?
Are the warranty registration and online repair processes consistent with the official website?

是的,App中的注册保修和在线报修流程完全与官网保持一致,确保用户熟悉的操作体验。用户可以在App中轻松完成产品注册、保修状态查询、在线报修申请和维修进度跟踪等操作,所有数据与官网实时同步。
Yes, the warranty registration and online repair processes in the App are completely consistent with the official website, ensuring a familiar operational experience for users. Users can easily complete product registration, warranty status inquiries, online repair applications, and repair progress tracking in the App, with all data synchronized in real-time with the official website.

App怎么和官网数据对接?
How does the App integrate with the official website data?

App通过统一的后端服务和数据库与官网实现数据对接。我们采用Spring Boot微服务架构,确保用户数据、产品信息、保修记录等在App和官网之间实时同步。所有操作都通过安全的API接口传输,并使用HTTPS加密保障数据安全。这种架构使用户在任何平台上的操作都能得到一致的体验和数据展示。
The App integrates data with the official website through unified backend services and databases. We use Spring Boot microservice architecture to ensure real-time synchronization of user data, product information, warranty records, etc. between the App and the official website. All operations are transmitted through secure API interfaces and use HTTPS encryption to ensure data security. This architecture allows users to have a consistent experience and data display on any platform.

官网IT部门需要做什么配合?
What cooperation is needed from the official website IT department?

官网IT部门需要配合以下工作:1)提供现有用户系统的API接口文档;2)协助创建数据库访问权限和账号;3)参与API接口设计评审;4)配合进行数据同步测试;5)提供官网系统架构说明;6)在集成测试阶段提供技术支持。我们会与官网IT团队紧密协作,确保数据无缝对接,减少对现有系统的影响。
The official website IT department needs to cooperate with the following tasks: 1) Provide API interface documentation for the existing user system; 2) Assist in creating database access permissions and accounts; 3) Participate in API interface design reviews; 4) Cooperate in data synchronization testing; 5) Provide official website system architecture documentation; 6) Provide technical support during the integration testing phase. We will work closely with the official website IT team to ensure seamless data integration and minimize impact on existing systems.

公众号积分商城如何整合到App中?
How to integrate the WeChat public account points mall into the App?

我们将通过以下步骤将公众号积分商城整合到App中:1)数据迁移:将公众号积分商城的用户数据、积分记录、商品信息等迁移到App统一数据库;2)功能模块开发:在App中新建积分商城模块,包括积分获取规则、积分明细、商品展示、兑换流程等;3)用户体验优化:针对移动端优化界面和交互,提升用户体验;4)数据同步机制:建立App与公众号之间的数据同步机制,确保积分变动实时更新;5)后台管理系统:整合积分商城管理功能,包括商品上下架、兑换设置等。整合后,用户可在App中查看积分、兑换商品,享受更便捷的积分服务。
We will integrate the WeChat public account points mall into the App through the following steps: 1) Data migration: Migrate user data, points records, product information, etc. from the public account points mall to the App's unified database; 2) Function module development: Create a new points mall module in the App, including points earning rules, points details, product display, redemption process, etc.; 3) User experience optimization: Optimize interface and interaction for mobile devices to enhance user experience; 4) Data synchronization mechanism: Establish a data synchronization mechanism between the App and public account to ensure real-time updates of points changes; 5) Backend management system: Integrate points mall management functions, including product listing/delisting, redemption settings, etc. After integration, users can view points and redeem products in the App, enjoying more convenient points services.

对方IT部门配合事项 / Client IT Department Cooperation Requirements:对方IT部门需要:1)提供公众号积分商城现有API接口文档;2)授予数据库访问权限;3)协助进行用户数据映射;4)参与数据同步机制设计;5)配合测试积分变动同步;6)提供现有积分规则和商品管理逻辑说明;7)在整合过程中提供技术支持。双方IT团队需密切协作,确保数据安全和业务连续性。

合作流程
Cooperation Process

1
需求沟通 / Requirement Communication
深入了解需求,确定功能范围 / In-depth understanding of requirements, determining functional scope
2
方案制定 / Solution Development
提供详细解决方案与成本估算 / Provide detailed solutions and cost estimates
3
合同签订 / Contract Signing
确认合作细节,签订合同 / Confirm cooperation details, sign the contract
4
项目启动 / Project Initiation
组建团队,启动开发 / Form the team, start development
5
阶段性交付 / Phased Delivery
定期演示,确认进度 / Regular demonstrations, confirm progress
6
测试验收 / Testing and Acceptance
全面测试,修复问题 / Comprehensive testing, fix issues
7
上线部署 / Deployment
应用发布,服务器部署 / Application release, server deployment
8
售后服务 / After-sales Service
持续技术支持与优化 / Continuous technical support and optimization

案例展示
Case Studies

工具行业 / Tool Industry

谱尼测试LDAR APP
Pony Testing LDAR APP

挑战 (Challenge):泄漏检测与修复(LDAR)数据采集繁琐,报告生成耗时
解决方案 (Solution):开发LDAR专业APP,实现现场数据采集、云端分析与自动报告生成
成果 (Results):检测效率提升70%,报告生成时间缩短80%,合规性提高95%
制造业 / Manufacturing Industry

震坤行公众号小程序
Zhenkun WeChat Mini Program

挑战 (Challenge):工业品采购流程繁琐,用户体验不佳
解决方案 (Solution):开发小程序一站式采购平台,优化用户体验
成果 (Results):采购效率提升65%,复购率提升40%
制造业 / Manufacturing Industry

生产制造管理APP
Production Manufacturing Management APP

挑战 (Challenge):生产计划执行难跟踪,设备数据分散,质量问题追溯困难
解决方案 (Solution):开发集生产计划、过程监控、质量管理于一体的智能制造系统
成果 (Results):生产效率提升35%,设备故障率降低40%,产品质量合格率提升25%

开发团队
Development Team

团队人数与职能架构
Team Size & Functional Structure

团队规模:9人核心团队
Team Size: 9-person Core Team

我们为Festool App项目配备了经验丰富的9人核心开发团队,所有成员均拥有5年以上工业领域App开发经验。
We have equipped the Festool App project with an experienced 9-person core development team, all members having more than 5 years of App development experience in the industrial field.

职能架构

  • 项目经理 (1人) / Project Manager (1 person)

    负责整体项目规划、资源协调、进度管理和客户沟通

  • UI/UX设计师 (1人) / UI/UX Designer (1 person)

    负责用户界面设计、交互设计和用户体验优化

  • 后端开发工程师 (3人) / Backend Developers (3 persons)

    负责API开发、数据库设计、服务器架构和业务逻辑实现

  • 前端APP开发工程师 (2人) / Frontend APP Developers (2 persons)

    负责移动应用界面开发、功能实现和用户交互

  • 蓝牙模块开发工程师 (1人) / Bluetooth Module Developer (1 person)

    专注于蓝牙通信协议开发、设备连接和数据传输

  • 测试工程师 (1人) / Test Engineer (1 person)

    负责功能测试、性能测试、兼容性测试和质量保证

团队优势

  • 丰富的工业领域经验 / Rich Industrial Experience

    团队成员均有5年以上App开发经验,熟悉工业设备通信协议

  • 专业的蓝牙通信技术 / Professional Bluetooth Communication Technology

    拥有多个蓝牙通信项目经验,熟悉各类蓝牙协议和通信优化

  • 高效的协作流程 / Efficient Collaboration Process

    采用敏捷开发方法,每周迭代,确保项目按时高质量交付

  • 完善的质量保障体系 / Comprehensive Quality Assurance System

    严格的代码审查、自动化测试和持续集成,确保产品质量

预估成本
Estimated Cost

成本明细
Cost Details

项目阶段
Project Phase
工作内容
Work Content
预估成本(人民币)
Estimated Cost (RMB)
需求分析与设计
Requirement Analysis & Design
需求调研、UI/UX设计、系统架构设计
Requirement Research, UI/UX Design, System Architecture Design
¥30,000
后端开发
Backend Development
API开发、数据库设计、微服务架构
API Development, Database Design, Microservice Architecture
¥50,000
前端APP开发
Frontend APP Development
iOS/Android双平台开发
iOS/Android Dual-platform Development
¥55,000
蓝牙模块开发
Bluetooth Module Development
设备连接、固件升级
Device Connection, Firmware Upgrade
¥25,000
后台管理系统
Admin Management System
管理界面、数据统计、权限控制
Management Interface, Data Statistics, Permission Control
¥35,000
测试与部署
Testing & Deployment
全面测试、服务器部署、应用发布
Comprehensive Testing, Server Deployment, App Release
¥20,000
一年售后服务
One Year After-sales Service
技术支持、BUG修复、系统维护
Technical Support, Bug Fixing, System Maintenance
¥35,000
总计
Total
¥258,000

第三方 服务器 自备
Third-party Server Self-preparation

项目 / Item 内容说明 / Description
服务器自备 / Server Preparation 项目需要的服务器需客户自行准备 / Servers required for the project need to be prepared by the client
软件著作权费用 / Software Copyright Fee 国内安卓、苹果市场上架必须要用到 / Required for publishing on domestic Android and Apple markets;一个端口需用到一个软著,合计2000元 / One copyright is required for each platform, totaling 2000 yuan
苹果开发者账号 / Apple Developer Account 苹果市场上架必须要用到 / Required for publishing on Apple App Store;用于App Store应用市场上架 / Used for publishing on the App Store marketplace
国内安卓市场 / Domestic Android Markets 华为、小米、OPPO、VIVO、应用宝、360;我司免费上架一个应用市场,新增一个1000元 / Huawei, Xiaomi, OPPO, VIVO, App Treasure, 360; Our company provides free publishing to one app market, additional market costs 1000 yuan each

支付计划
Payment Plan

  • 签约后支付50%
    50% payment after contract signing
  • APP高保真效果图确认后支付30%
    30% payment after APP high-fidelity prototype confirmation
  • 上线后支付10%
    10% payment after launch
  • 上线1个月后支付10%
    10% payment 1 month after launch

体会介绍
Experience Introduction

Festool作为专业工具领域的领导品牌,App是连接品牌与用户的重要纽带。通过本次中文版App的开发,我们将为Festool打造一个全方位的数字化生态系统,不仅提升用户体验,更能为品牌带来以下价值:
As a leading brand in the professional tool field, Festool's App is an important link connecting the brand with users. Through the development of this Chinese version App, we will create a comprehensive digital ecosystem for Festool, not only enhancing user experience but also bringing the following values to the brand:

用户粘性提升

通过积分体系、社区互动、专业内容,提高用户活跃度和忠诚度
Improve user activity and loyalty through point system, community interaction, and professional content

数据资产积累

沉淀用户行为数据,为精准营销和产品研发提供决策依据
Accumulate user behavior data to provide decision basis for precision marketing and product development

销售转化提升

通过产品展示、教程视频、活动推广,促进用户购买决策
Promote user purchase decisions through product display, tutorial videos, and promotional activities

服务体验优化

提供便捷的售后服务渠道,提升用户满意度和品牌口碑
Provide convenient after-sales service channels to improve user satisfaction and brand reputation

我们团队拥有丰富的工业领域App开发经验,深刻理解专业工具用户的需求特点。通过与Festool的深度合作,我们将打造一款既符合品牌调性,又满足中国用户使用习惯的专业应用,助力Festool在中国市场的数字化转型与业务增长。
Our team has rich experience in industrial App development and deeply understands the needs of professional tool users. Through in-depth cooperation with Festool, we will create a professional application that both matches the brand tone and meets the usage habits of Chinese users, helping Festool's digital transformation and business growth in the Chinese market.

首页
Home